How to Know When You Need a Rebrand

Rebranding. It’s a big, scary idea that conjures up memories of companies simplifying, becoming weirdly minimal and losing their personality and charm. But that’s not what it has to be. A rebrand can shock new life into your business, realign your visuals with your values and kickstart a whole new chapter in your working world. And now that you’re kickstarting a new chapter in your personal life, this might be the perfect time for your work-life to follow suit.
 But how do you know when the time is right?